Onsite Staff Training

The pace of change is relentless, and failing to keep up means getting left behind. For your credit union, you can either let your training practices get entangled in the storm of outdated methods, or you can view this period as an opportunity for innovation.

No more snoozefests. Unlock the true potential of your credit union with high-energy, high-impact onsite staff training.

What Your Credit Union Can Achieve

Turn that sluggish energy into a powerhouse of productivity .

Uncover opportunities to crush together and achieve outcomes that make your competition jealous.

Tackle transitions ike pros and come out on top.

Build a team that’s on fire, united by common values and charging toward epic goals.

Ditch exhaustion and embrace a workplace that’s not about surviving but thriving .

We pride ourselves on crafting onsite training experiences that are tailored to meet the unique goals, challenges, and values of your credit union. Our approach encompasses key areas of emphasis, such as vision and branding, fostering a culture of connection, enhancing member and employee empathy, sales mastery, goal setting, and empowering your team to evolve with industry changes.

Why Use YMC?

What credit unions are experiencing right now is downright stressful and overwhelming.

Research by McKinsey & Company indicates that 87% of organizations are concerned about the workforce skills gap.1 A Gallup poll found that only 34.4% of employees are engaged at work.2 Poor communication, conflict and disengaged employees can lead to an unhealthy work environment.

For close to 20 years, Your Marketing Co. has been partnering with credit unions, delving into the intricacies of balance sheets, lending practices, and optimal strategies for member outcomes and revenue generation. Our approach to onsite staff training transcends mere information, delving deeply into the very core of your distinctive challenges with your staff.

Through dynamic interactive sessions, infused with humor and underscored by crystal-clear communication, we cultivate an atmosphere of authentic connection, ensuring every team member truly feels seen and understood.

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Drive Meaningful Change:

Unleash the greatness in those around you – that’s the hallmark of a genuine leader. Empowerment propels your team forward, encouragement sets the pace, and trust is the sturdy bridge that connects every endeavor. Invest in your credit union team and create a winning legacy.

Would you like to learn more about YMC’s onsite staff training for credit unions?

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Dexter Ochoa

Development Assistant

When it comes to blending logical thinking and creative problem solving, Dexter’s abilities are undeniable! Beginning his career as a Web Developer, he’s no stranger to the wide world of Marketing and Advertising. Calling Biñan City in the Philippines home, Dexter has a burning desire to visit the Alpine peaks and valleys of Switzerland. While that journey may be far off, he is still no stranger to international travel. While visiting Japan, he was able to enjoy his favorite delicacy: Sushi and Sashimi. He also learned unexpected facts about Japanese Yen, specifically that it has special markings for the blind to know its value!

Living life by his motto to “Do good even if the world is unfair,” Dexter would also advise his younger self, “It’s hard, but you’re doing good!” Whether he’s enjoying a cup of coffee in the morning or the occasional Pale Pilsen in the evening, Dexter is eager to work with the talented professionals of YMC, and we’re just as eager to add his talent to the team as well! His marketing words of wisdom? “Be creative, and just do what you want!”

Andrew Wyche

Copywriter

Hailing from the NC state capital (that’s Raleigh if you didn’t know), Andrew is YMC’s Copywriter extraordinaire. That’s why he knows that “The verb form of ‘reconnaissance’ is ‘reconnoiter.’ The former is, strictly speaking, a noun.” Seriously, he knows his words and he’ll use those words to get bold and weird (in a good way) with his copy. Fuelled by a love for pasta, shellfish, a good single malt, or a meal consisting of all three, Andrew navigates life with a motto engraved in his heart: “Choose kindness. Always.” It is this guiding principle that has led him to explore the realm of marketing, driven by a desire to connect with people in meaningful ways. As he continues to chase his dreams, one bucket list item stands out above the rest – a pilgrimage to Scotland. With his heart set on adventure and his pen poised for creativity, Andrew’s journey is far from over.

Alex VanHaasteren

Senior Web Developer

Alex is YMC’s Senior Web Developer and, as the title suggests, she is an absolute pro! While she initially started in graphic design – working long and hard to expertly bring concepts to life – she also felt drawn to technology and applying her natural ability to problem solve. Web Development proved the perfect blend of her creative passion and technical savvy.

When Alex is out with friends – including her YMC colleagues – she’s up for Greek cuisine or some good pulled pork BBQ washed down with Diet Coke. Or an Old Fashioned, if the occasion demands. Someday, she hopes to go to Africa on a safari. Hopefully she’ll see a giraffe in the wild, because – as she’s pointed out – its neck is too short to reach the ground!

When she isn’t jamming out to T-Swift, she’s happy to impart some marketing words of wisdom, “Aim to create something unforgettable.” For day-to-day inspiration, she would remind you of two fundamental truths: You decide your happiness, and Ice cream is its own food group—not just a dessert.

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