Mastering the Art of Effective Credit Union Management

When business development, credit administration, and funding management are all in alignment, things seem to hum along at your credit union. But have you found times when the organization seems to be drifting? Maybe you’ve even experienced tension among departments.

Perhaps your teams feel they are competing for resources, they are misaligned on risk or have differing priorities. It doesn’t matter if you are a senior manager or a lower-level manager at the credit union; your success hinges on your team’s ability to achieve its goals. Aligning strategies with organizational needs is paramount. 

So, how can you bring things back into alignment? 

Clear and explicit communication forms the bedrock of effective credit union management. Integrating the vision and mission into daily meetings ensures that the team remains focused on the task at hand. It’s not about having numerous meetings, but rather making them more effective. You should champion open communication in daily stand-up meetings, department meetings, board meetings, and staff meetings – reinforcing the organization’s direction and strategy.

One of the most common pitfalls, however, is conceiving a strategy without effective design – mapping the processes that bring the vision to life. By guiding teams through the intricacies of strategy implementation, leaders can ensure a cohesive approach toward shared goals.

Think of your role as the conductor orchestrating a symphony, where every instrument and every note is playing in harmony toward a shared crescendo of success. But where would your musicians be without sheet music? Give your team the sheet music for success.

Leaders must also navigate the fine line between fostering connections and being overbearing. Recognizing universal problems and intervening when issues impact larger groups or multiple departments is essential. 

On the other hand, challenges with individuals may require having an employee “sink or swim,” where a leader gives the employee a chance to learn from mistakes and grow. Immediate resolution is necessary, however, when one team member significantly impacts another’s work. 

So, here’s the important question for you: Can you tell when to step in and when to stay out?

Identifying the team’s needs and adjusting leadership styles accordingly is a hallmark of effective credit union management. Whether it’s building trust, championing change, or enhancing communication, great leaders tailor their styles to the specific needs of their organization.

Now, you may view it as a “Dr. Jekyll and Mr. Hyde” approach to leadership, but it isn’t. There are times when you need to be enthusiastic, happy, and positive. There are other situations where you need to be more serious and button-upped. 

These are natural approaches to situations. It’s when we try to make things lighthearted when they clearly shouldn’t be, or we make a huge deal out of something minor that we truly appear and feel out of character. It’s about making sure that what you are focused on right now is the right fit (and tone) for what your organization needs most.

As a manager, be wary of task saturation at your credit union. Of course, you are looking out for your team, but make sure you are looking out for yourself. It’s easy to fall in the trap of doing menial tasks when you should be leading your team. 

Delegating tasks and focusing on your management role allows you to navigate gaps effectively. To stay at the forefront of effective management, you should dedicate a minimum of two hours each week for continuous learning, so you can become a more dynamic leader. Yes, do it for yourself so that you are in a better position to foster a culture of growth within the credit union. 

Mastering the art of effective management requires a holistic approach, and yes, there’s quite often a lot on your plate. Note well: It is perfectly acceptable to step away from the constant activity and pressure of your role to gain mental clarity. To be a great manager means having better emotional regulation, problem-solving skills, and self-awareness. 

Taking a pause doesn’t mean neglecting responsibilities. It’s about understanding that you are not a machine, and prioritizing your well-being leads to more effective leadership.

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Reh Harvey

Vice President of Digital Strategy

Reh Harvey, our Vice President of Digital Strategy, leads with diligence and fervor. Having previously been a member of Team YMC, he is excited to return to such an amazing culture and even more amazing people (his words)! Through his experience in the marketing world, he’s found the key to success is to stay on the cutting edge and to always keep evolving.
 
Although originally drawn to marketing for its lack of math, Reh now finds himself doing more math than he would’ve bargained for. But his self discipline and positive attitude make it easy for him to laugh and take it in stride. Hoping to one day visit Japan and enjoy some premium Sushi, Reh lives life by his creed: Be a good human. Do good work. And above all, just keep going.

Hailey Madej

Graphic Designer

As YMC’s in-house Graphic Designer, Hailey possesses an eye for detail and a drive to innovate. It’s no surprise though since being creative runs in the family! Inspired from an early age by her mom’s work as a Graphic Designer, Hailey is a seasoned expert whose talents bring vitality and accessibility to every project. As a UX/UI designer, she expertly blends the intuitive and the creative for all to enjoy.
 
In addition to the occasional freelance project, Hailey also lends her abilities to supporting art initiatives within her community, such as the Belleville Mural Project. Her favorite aspect of joining the YMC team is the friendly, uplifting culture and breadth of design tasks. When it comes to marketing, she believes in pushing boundaries and maybe breaking some rules to capture her audience’s attention. Her advice to those just starting out? “Always seek quality over quantity.”

Dexter Ochoa

Development Assistant

When it comes to blending logical thinking and creative problem solving, Dexter’s abilities are undeniable! Beginning his career as a Web Developer, he’s no stranger to the wide world of Marketing and Advertising. Calling Biñan City in the Philippines home, Dexter has a burning desire to visit the Alpine peaks and valleys of Switzerland. While that journey may be far off, he is still no stranger to international travel. While visiting Japan, he was able to enjoy his favorite delicacy: Sushi and Sashimi. He also learned unexpected facts about Japanese Yen, specifically that it has special markings for the blind to know its value!

Whether he’s enjoying a cup of coffee in the morning or the occasional Pale Pilsen in the evening, Dexter is eager to work with the talented professionals of YMC, and we’re just as eager to add his talent to the team as well! His marketing words of wisdom? “Be creative, and just do what you want!”

Andrew Wyche

Copywriter

Hailing from the NC state capital (that’s Raleigh if you didn’t know), Andrew is YMC’s Copywriter extraordinaire. That’s why he knows that “The verb form of ‘reconnaissance’ is ‘reconnoiter.’ The former is, strictly speaking, a noun.” Seriously, he knows his words and he’ll use those words to get bold and weird (in a good way) with his copy. Fuelled by a love for pasta, shellfish, a good single malt, or a meal consisting of all three, Andrew navigates life with a motto engraved in his heart: “Choose kindness. Always.” It is this guiding principle that has led him to explore the realm of marketing, driven by a desire to connect with people in meaningful ways. As he continues to chase his dreams, one bucket list item stands out above the rest – a pilgrimage to Scotland. With his heart set on adventure and his pen poised for creativity, Andrew’s journey is far from over.

Alex VanHaasteren

Senior Web Developer

Alex is YMC’s Senior Web Developer and, as the title suggests, she is an absolute pro! While she initially started in graphic design – working long and hard to expertly bring concepts to life – she also felt drawn to technology and applying her natural ability to problem solve. Web Development proved the perfect blend of her creative passion and technical savvy.

When Alex is out with friends – including her YMC colleagues – she’s up for Greek cuisine or some good pulled pork BBQ washed down with Diet Coke. Or an Old Fashioned, if the occasion demands. Someday, she hopes to go to Africa on a safari. Hopefully she’ll see a giraffe in the wild, because – as she’s pointed out – its neck is too short to reach the ground!

When she isn’t jamming out to T-Swift, she’s happy to impart some marketing words of wisdom, “Aim to create something unforgettable.” For day-to-day inspiration, she would remind you of two fundamental truths: You decide your happiness, and Ice cream is its own food group—not just a dessert.

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