Social media Manager

At Your Marketing Co., we believe if you care the best, you get the best. Caring for clients. Caring for coworkers. Caring for our business. And when we do this well, the results are engaging, empowering and transformative. The ideal candidate would have these qualities:

• Proactive – Confident, assertive and diplomatic, our best employees are problem solvers. They are self-motivated, perform tasks with enthusiasm and efficiency, and demonstrates sound judgement. Completing assignments in a timely and accurate manner starts with demonstrating good listening skills and compassion.
• Detail-Oriented – Establishing trust and rapport with clients and coworkers comes by being conscientious of the true meaning teamwork. Teamwork can only happen when the team has greater perspective, and that can only be gained with high-level details. Top performers at YMC take pride in proper planning and processing accuracy.
• Organized/Time Management — At YMC, employees need to have the ability to manage multiple responsibilities in a fast-paced environment. Working independently as well as collaboratively in a team setting is a must. Solid organization skills prevent feelings of overwhelm – both in the office and at home – and show we care for ourselves, the team, and our clients.
• Passionate – Our people are motivated and inspired by the value proposition of their work. Collectively, as a team, we are enthusiastically helping credit unions foster real economic and social change for their communities. If we don’t love what we do, we will never achieve the goals that we set for ourselves, our company, or the credit unions we serve.
• Communicative — We value high levels of quality communication. This means understanding the personality styles of our teammates and clients. An empathetical mindset is key to productivity, morale, and team unity. Employees are expected to speak-up, ask questions, listen intently and be respectful in-person or across communication platforms.

Position Summary:

At Your Marketing Co, we believe social media isn’t just about likes and shares—it’s about connecting credit unions with real people in meaningful, measurable ways.

We’re looking for a Social Media Strategist who’s equal parts creator and strategist, someone who knows how to turn insights into impact. If you’re the type who scrolls for inspiration, follows trends before they trend, and knows the difference between engagement and real brand-building—this role is for you.

What You’ll Be Responsible For:

• Social Strategy & Execution:
  Build and execute social media strategies that elevate brand awareness, engagement, and credibility across platforms (think Meta, Instagram, LinkedIn, YouTube, and emerging channels).

• Content Planning & Creation:
  Plan, write, and schedule content that informs, entertains, and converts—backed by performance data and aligned with each credit union’s brand.

• Brand Consistency:
  Manage brand guidelines and maintain up-to-date brand bibles to ensure consistency across every post, reply, and campaign.

• Performance Monitoring & Reporting:
  Track key performance indicators such as engagement rate, reach, impressions, web traffic, sentiment, and conversions. Provide insights and recommendations monthly.

• Client Communication & Community Engagement:
  Collaborate with credit union clients to respond to comments, messages, and reviews with timeliness, empathy, and accuracy—ensuring their brand voice shows up consistently online.

• Trend Spotting & Innovation:
  Stay on top of algorithm changes, platform updates, and emerging trends to proactively adjust strategies and inspire innovation.

• Collaboration & Ideation:
  Work closely with designers, copywriters, and strategists to bring creative campaigns to life across channels.

• Proofing & Quality Control:
  Ensure every post is proofed, polished, and meets our quality standards. No typos. No pixelated graphics. Just clean, compelling content.

• Social Listening:
  Use tools and insights to monitor brand mentions, audience sentiment, and industry conversations—then use those learnings to guide content and engagement strategies.

• Living the YMC Values:
  Be a steward of our mission and values, using your creativity and expertise to help credit unions thrive by 2030.

Preferred Skills & Experience:

• Experience managing social media accounts for brands or agencies

• Proficient with scheduling and analytics tools (e.g., Loomly, Later, Meta Business Suite)

• Excellent copywriting and editing skills

• Ability to analyze performance metrics and turn data into strategy

• Comfortable presenting ideas and results to clients

• Graphic design experience in Canva or Adobe Creative Suite is a plus

• Familiarity with financial services or credit unions is a bonus

Does this sound like you?

We have a world-class marketing team striving to build relationships, ideas, and results for our team and three dozen progressive, driven brands across this country. Our environment is fun and fast-paced, and we are passionate about growing personally and professionally. At YMC, pushing the limits of marketing is the everyday norm.