Authentic Brands & Loyalty - Your Marketing Co

Speaker: Frank Allgood

60 Minutes
Most credit unions speak a good relationship game. Naturally, we want to serve our members. We have the best of intentions, and yet, we find ourselves plagued by faceless commerce – missing out on golden loyalty opportunities.

Key Takeaways

• Share secrets to turn members into loyal advocates.
• Teach how to build and tell an authentic brand story.
• Give voice to the significant rise of employer branding.

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