A Time to Reflect

Start Up Team Of Freelancers In The Office Planning

A Time to Reflect on 2019 The start of the year is a great time to evaluate what we accomplished in the past year and what we hope to achieve in the new year—or in the case of 2020, the new decade. As a participant in the Future Leaders of YMC program (FLY for short), […]

New Ways to Add Value for Your Membership

Image of a shocked young beautiful woman posing isolated over pink wall background play games by mobile phone.

I’m kind of an app freak. Well, really, I am a rebate, savings, make some money on the side app freak. I love them. My obsession began a few years ago when I was trying to do a “fun apps to help save you $$” newsletter article. I downloaded, tested them, hated some, loved others. […]

Facebook Business Page Update

Canva - Smartphone Showing Facebook Application

It comes as no surprise that Facebook has once again changed its formulas. While the analytics are unmatched by any other platform, Facebook strives to continuously improve the user experience. Always in search of the ultimate experience, this update seemed surprisingly late. In this recent update, Facebook announced quite a change for its business pages. […]

Dare to Create – Next Level Financial Marketing

I’m not a zealot when it comes to video games. There’s only one game that I play on my son’s Xbox, and that’s FIFA 18 (soccer). Most often, I’m playing as the U.S. Women’s National Team. I can’t even find the men’s team on the video game, which partly speaks for my age and partly […]

Facebook for Your Credit Union

There’s a saying that goes “It seems too good to be true.” For years, Facebook has been a leading force in social media tech. However, recent research from eMarketer has everyone wondering, “What’s happening with Facebook?”. Results from the study show that the time people spend on Facebook is trending downward by 3 minutes per […]

Break Free from Fear-Based Strategic Planning

When I encounter resistance during a strategic planning session with a credit union, I know it’s time to pause, regroup, and gain perspective. Resistance rarely happens because the board and leadership team don’t care; it’s surfaces because fear is making them freeze. In most of these sessions, we introduce ideas that are so different from […]

Credit Unions, Banks and 23 Democratic Candidates

At the time of writing, we have 23 Democratic presidential candidates who want to unseat President Donald Trump. Now… name five of them. How’d you do? Did you struggle like most Americans? Of those you did name, let me guess the ones you got right. You got Bernie Sanders and Joe Biden. Those were easy, […]

Automation: Great for Processes, Not-So-Great for Member Services

I love automation and streamlining and efficiencies and…well, I could go on and on. Anyone who knows me knows this is true. Oh, and I love commas. But that’s a whole different topic. I love cutting out the unnecessary anything. The world is saturated with line extensions (like 472 different flavors in the toothpaste aisle), […]

Intentionality Starts with Breathing

Three simple words, three simple actions, one game changer. I recently read the book “Pause Breathe Smile” by Gary Gach. The core focus of the book deals with intentionality. To stop and focus, even just for a moment, on your breathing. It sounds simple enough but in the crazy world of notifications and their accompanying […]

If You’re Writing Off Millennials, You’re Missing Out!

“They are a generation of coddled infants who developed into demanding tyrants.” This quote sounds a lot like the statements I hear veteran board members make about “those damn millennials.” While the line certainly seems to capture a popular sentiment about Millennials, it wasn’t about them at all. Written in 1968 by Lisa Hammel of […]